02 Juli Online Journey: Storytelling for Impact

Online Hero’s Journey: Storytelling for Impact Book your virtual journey by sending an email to peterdekuster2023@gmail.com Whether you need someone to support your organization, get behind your idea, or get excited about following your lead, refining your storytelling skills can help. In this online course, you’ll learn in the footsteps of great storytellers about how…

05 Juli Online Hero’s Journey: Hello Storytelling!

Hello Storytelling! Learn the foundational skills and mindsets of business storytelling Book your virtual journey by sending an email to peterdekuster2023@gmail.com Develop a common language and understanding of business storytelling across your organization. This flexible, online experience introduces non-storytellers to the concepts of the storytelling process and offers business storytellers (in design, innovation, creativity, advertising,…

07 Juli Online Hero’s Journey: Stories for Innovation

STORIES FOR INNOVATION Book your online journey by sending an email to peterdekuster2023@gmail.com Storytelling for Innovation is at the heart of what Peter de Kuster is known for—human-centered storytelling. This seminar, an in-depth focus on the first phase of business storytelling, will ground you in the needs of the people you’re creating for. In this course,…

13 July The New Storytellers

The New StorytellersLawyers. Accountants. Software engineers. That’s what our parents urged us to become. They were wrong. The left-brain dominance era is over. The future belongs to a different kind of mind: artists, designers, illustrators, inventors, teachers, storytellers—creative, empathic right-brain thinkers whose skills will separate those who thrive from those who don’t. Conservatorium Hotel, AmsterdamJuly…

20 Augustus Online Hero’s Journey: Create Your Business Story

Create your Business Story At The Hero’s Journey, instead of coming up with a plan for how every part of a business could work, we design an ongoing sequence of small, rapid story prototypes to learn if and how the business will work. Learn an storytelling way to remove risk from creating new business models…

21 Augustus Online Hero’s Journey: Stories for Change

Online Hero’s Journey: Stories for Change Create change with quest stories who cause movements, not mandates. No matter what industry you’re in, no matter where you sit in an organization, change can come from you. Learn how to create a movement to catalyze change in your organization or network by mobilizing people around a shared…

29 Augustus Your Client’s Story

It’s not just about a story of numbers, it’s about a number of stories. This story of Peter de Kuster focuses on how professionals can begin to move their practices toward the ‘Your Client’s Story’ model—where every product and service is tied directly to the life story, mission, transitions and goals of the client. Your…

08 September Storytelling voor Financieel Adviseurs

The Hero’s Journey in Amsterdam: Storytelling voor Financieel Dienstverleners Wil je resultaten behalen, begin dan met verbinding maken met de rechterhelft van het brein.Peter de Kuster leert je hoe je een betere verhalenverkoper wordt. Zoals succesvolle financieel dienstverleners weten, draait alles om menselijke verbindingen—en daarvoor heb je meer nodig dan rekenkundig inzicht, verkoopvaardigheden en organisatorisch…

11 September Awakening the Entrepreneur Within

Amsterdam, with its canals, creativity, and spirit of commerce, is more than a city—it is a living story of reinvention. From its Golden Age trading roots to today’s role as a hub of innovation, design, and entrepreneurship, Amsterdam provides the perfect backdrop for Peter de Kuster’s five-day transformational program. Guided by the wisdom of The Hero’s…