Attention all creative professionals– even if your chosen profession is not the most traditional one, cultivating and growing a successful, financially rewarding career is still your goal. In “The Hero’s Journey in Florence: Create Your Own Legend”, Peter de Kuster provides you in this journey through Florence with stories of creative professionals of past and…
Tag: business
Online Hero’s Journey: Hello Storytelling!
Hello Storytelling! Learn the foundational skills and mindsets of business storytelling Develop a common language and understanding of business storytelling across your organization. This flexible, online experience introduces non-storytellers to the concepts of the storytelling process and offers business storytellers (in design, innovation, creativity, advertising, marketing, communication, PR) a tried-and-tested approach to creative problem solving….
Online Hero’s Journey: From Stories to Action
From Stories to Action From Stories to Action is a deep dive into the storytelling skills of ideation, prototyping, and iteration. This seminar will teach you how to frame your ideas as experiments and bring others in on your vision of the future. Use experimentation to learn from failure and move from incremental to radical innovation….
10 Maart Your Client’s Story
It’s not just about a story of numbers, it’s about a number of stories. This story of Peter de Kuster focuses on how professionals can begin to move their practices toward the ‘Your Client’s Story’ model—where every product and service is tied directly to the life story, mission, transitions and goals of the client. Your…
20 Maart Awakening the Entrepreneur Within
Amsterdam, with its canals, creativity, and spirit of commerce, is more than a city—it is a living story of reinvention. From its Golden Age trading roots to today’s role as a hub of innovation, design, and entrepreneurship, Amsterdam provides the perfect backdrop for Peter de Kuster’s five-day transformational program. Guided by the wisdom of The Hero’s…
The Hero's Journey Amsterdam 